Terms of Service
Effective August 13, 2026
These Terms of Service (the “Terms”) are a legally binding agreement between you and DFS MediaLabs, LLC, an Arizona limited liability company operating the AICrawlSuccess service (“AICrawlSuccess,” “Company,” “we,” “us,” or “our”). They govern your access to our websites, scans, reports, checkout, communications, and related services (collectively, the “Service”). By accessing the Service, submitting a website, starting a scan, purchasing a report, or otherwise indicating acceptance, you agree to these Terms. If you do not agree, do not use the Service.
Important notice
- Reports are diagnostic information, not a promise of any AI citation, ranking, traffic, revenue, or other result.
- Paid reports are digital products for which performance begins immediately. Sales are final and we do not provide discretionary refunds, credits, or exchanges, subject to mandatory law and the limited terminal service-failure provision below.
- Sections 14 through 16 require individual binding arbitration and include a class-action and jury-trial waiver. You may opt out of arbitration within 30 days as described there.
1. Eligibility, commercial purpose, and authority
You must be at least 18 years old and legally capable of entering a binding agreement. The Service is offered primarily for business and commercial purposes. When you purchase a report, you represent that you are acting for a business or commercial purpose and have authority to bind the purchaser. If mandatory consumer law nevertheless applies to you, nothing in these Terms excludes rights that cannot lawfully be excluded.
You may submit a website only if you own it or have the website owner’s authorization to request automated review. You are responsible for the accuracy of the website address and contact information you provide and for all activity initiated through your browser or private report-access link.
2. Service and report scope
AICrawlSuccess inspects a bounded number of publicly accessible website pages and observable technical signals. A selected tier establishes only the maximum number of public pages the scanner may evaluate; it does not guarantee that the website exposes that many eligible, distinct, accessible pages. The scanner may omit, stop, or limit requests when pages are unavailable, duplicated, out of scope, unsafe to retrieve, blocked by the website or its providers, or inconsistent with our security controls.
Reports reflect the ruleset, scoring model, public content, and technical conditions available at the time of the scan. They may include a score, detected findings, affected public URLs, supporting observations, and suggested actions. A report is complete when the Service has produced the report supported by the pages and signals it could safely and lawfully inspect within the purchased limit. A report based on fewer pages, or a limited report caused by website blocking, access restrictions, anti-bot controls, configuration, unavailability, or third-party behavior, is still delivery of the purchased digital product and is not a Service failure.
The Service is not penetration testing, vulnerability scanning, legal advice, compliance certification, an accessibility audit, financial advice, professional consulting, or continuous monitoring. You remain responsible for independent review, professional advice where appropriate, backups, testing, security, legal compliance, and every decision or change made in response to a report.
3. Customer responsibilities
You must not use the Service to:
- scan a website without sufficient authority, violate another party’s rights, or breach a contract or law;
- submit credentials, private-network locations, non-public systems, personal-data repositories, malicious URLs, or instructions intended to reach internal infrastructure;
- disrupt, overload, scrape, reverse engineer, evade limits, bypass security, probe for vulnerabilities, introduce malware, or interfere with the Service or another system;
- resell, sublicense, frame, copy, or exploit the Service itself except as expressly permitted below;
- misrepresent a report, score, affiliation, endorsement, certification, or guaranteed outcome; or
- use output to make unlawful, deceptive, discriminatory, or fully automated high-impact decisions about a person.
You are responsible for reviewing suggested changes before implementation. You must use qualified personnel and a safe test and deployment process. We are not responsible for outages, regressions, lost content, security issues, lost rankings, or other effects caused by changes you or your providers make.
4. No guarantee of results
Search engines, AI systems, answer engines, crawlers, indexes, models, retrieval systems, browsers, hosting providers, and other third parties operate independently and change without notice. AICrawlSuccess does not control them. To the fullest extent permitted by law, we make no promise or guarantee regarding:
- citation, mention, quotation, recommendation, inclusion, placement, visibility, or attribution in any AI-generated answer or result;
- model training, data ingestion, crawling, indexing, retrieval, ranking, search placement, AI visibility, or continued availability in any third-party system;
- traffic, impressions, engagement, leads, conversions, sales, revenue, savings, reputation, or return on investment;
- acceptance or effectiveness of a suggested change, or that fixing a finding will change a score or third-party behavior;
- completeness, accuracy, currency, error-free operation, detection of every issue, or compatibility with every website, framework, crawler, model, or provider; or
- legal, privacy, accessibility, security, advertising, or regulatory compliance.
Scores and labels are proprietary diagnostic indicators, not certifications or statements of value. Third-party results may differ materially even when all recommendations are implemented.
5. Pricing, payment, delivery, and report access
Prices, page limits, and material purchase terms are shown before checkout. Prices are quoted in U.S. dollars unless stated otherwise. You authorize our payment provider to charge the payment method you supply, including applicable taxes presented at checkout. Payment-card information is collected and processed by Stripe; we do not receive full card numbers.
You expressly request that scanning and digital performance begin immediately after payment confirmation. Delivery occurs through the private report-access route and related email. You are responsible for providing a deliverable email address, safeguarding private links and browser sessions, downloading available files before access expires, and ensuring that security filters do not block our messages. Paid report access is normally available for 180 days after delivery unless a different period is shown at purchase or law requires otherwise. Expiration of the access period does not entitle you to a refund.
Displayed processing times are estimates, not deadlines. We may delay or refuse processing to prevent abuse, satisfy legal requirements, protect systems, address provider outages, or enforce capacity and security limits.
6. Final sale; limited refund condition
Except where mandatory law requires otherwise, every paid report is a final sale. We do not offer discretionary refunds, partial refunds, credits, exchanges, price adjustments, or refunds based on dissatisfaction, score, number or type of findings, scan coverage, a blocked or inaccessible website, delayed email, failure to use the report, implementation results, or any third-party outcome.
If, after confirmed payment, an internal terminal Service failure permanently prevents AICrawlSuccess from producing any contracted report, the Service will attempt to return the amount actually captured for that report to the original payment method. This limited condition does not apply when a report is produced, including a limited report resulting from the submitted website, its configuration, third-party restrictions, or circumstances outside our reasonable control. Provider and bank processing times are outside our control.
Before initiating a payment dispute, contact us so we can investigate. Nothing in these Terms waives payment-dispute rights that cannot lawfully be waived. A knowingly false, duplicative, or bad-faith chargeback is a breach of these Terms, and we may provide the transaction, delivery, acceptance, and access records needed to respond.
7. Ownership and licenses
The Service, software, scanner, scoring methods, rulesets, templates, visual design, trademarks, and all related intellectual property are owned by or licensed to Company and are protected by law. Subject to payment and these Terms, we grant the purchaser a limited, non-exclusive, non-transferable license to use, reproduce, and share the purchased report internally and with the purchaser’s professional advisers, contractors, or clients for the analyzed website. Agencies may share a report with the website owner for whom it was purchased but may not resell the Service, remove proprietary notices, or represent our methodology as their own.
You retain rights in website content you control. You grant Company a limited, worldwide license to retrieve, process, reproduce, and analyze submitted public content only as necessary to provide, secure, support, and improve the Service and enforce these Terms. If you provide feedback, you grant Company a perpetual, irrevocable, royalty-free right to use it without restriction or attribution, provided we do not publicly identify you without permission.
8. Third-party services
The Service depends on independent providers, including network, hosting, security, payment, and email services, and may link to third-party websites. Their services, policies, availability, and actions are outside our control. Your use of third-party services is governed by their terms. We do not endorse or assume responsibility for third-party content, systems, products, omissions, or decisions.
9. Availability, changes, and suspension
We may modify, secure, limit, suspend, or discontinue any part of the Service; reject or stop a scan; invalidate a compromised access link; or block activity that we reasonably believe is unlawful, unauthorized, abusive, unsafe, fraudulent, or inconsistent with these Terms. We do not guarantee uninterrupted availability or preservation of expired content. We are not liable for delay or failure caused by events beyond our reasonable control, including internet or cloud failures, cyberattacks, labor disputes, utility failures, natural disasters, governmental action, or failures of a submitted website or third-party provider.
10. Disclaimer of warranties
TO THE FULLEST EXTENT PERMITTED BY LAW, THE SERVICE AND ALL REPORTS, SCORES, RECOMMENDATIONS, FILES, AND CONTENT ARE PROVIDED “AS IS” AND “AS AVAILABLE,” WITH ALL FAULTS AND WITHOUT WARRANTIES OF ANY KIND. COMPANY DISCLAIMS ALL EXPRESS, IMPLIED, STATUTORY, AND OTHER WARRANTIES, INCLUDING MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, TITLE, NON-INFRINGEMENT, ACCURACY, QUIET ENJOYMENT, SECURITY, AVAILABILITY, AND WARRANTIES ARISING FROM COURSE OF DEALING OR USAGE OF TRADE.
No statement, sample, marketing material, report, communication, or advice creates a warranty or guarantee not expressly stated in these Terms. Some jurisdictions do not allow certain exclusions, so an exclusion applies only to the extent lawful.
11. Limitation of liability
TO THE FULLEST EXTENT PERMITTED BY LAW, COMPANY AND ITS MEMBERS, MANAGERS, OFFICERS, EMPLOYEES, CONTRACTORS, LICENSORS, AND SERVICE PROVIDERS WILL NOT BE LIABLE FOR ANY INDIRECT, INCIDENTAL, SPECIAL, EXEMPLARY, PUNITIVE, CONSEQUENTIAL, OR RELIANCE DAMAGES; LOSS OF PROFITS, REVENUE, BUSINESS, OPPORTUNITY, GOODWILL, REPUTATION, DATA, CONTENT, RANKING, TRAFFIC, OR USE; COST OF SUBSTITUTE SERVICES; WEBSITE OR SYSTEM DAMAGE; OR THIRD-PARTY CLAIMS, EVEN IF ADVISED OF THE POSSIBILITY.
TO THE FULLEST EXTENT PERMITTED BY LAW, COMPANY’S TOTAL AGGREGATE LIABILITY ARISING OUT OF OR RELATING TO THE SERVICE, A REPORT, OR THESE TERMS WILL NOT EXCEED THE GREATER OF (A) $100 OR (B) THE AMOUNT YOU ACTUALLY PAID TO COMPANY FOR THE SPECIFIC REPORT GIVING RISE TO THE CLAIM. The limitations apply regardless of legal theory and even if a remedy fails of its essential purpose. They do not limit liability that cannot lawfully be limited, which may include liability for fraud, willful misconduct, gross negligence, or death or personal injury in some jurisdictions.
12. Indemnification
To the fullest extent permitted by law, you will defend, indemnify, and hold harmless Company and its members, managers, officers, employees, contractors, licensors, and providers from claims, damages, judgments, losses, liabilities, penalties, costs, and reasonable attorneys’ fees arising from or relating to: your submitted website or content; lack of authority to request a scan; your use, sharing, representation, or implementation of a report; your breach of these Terms; or your violation of law or another party’s rights. We may control the defense of a matter subject to indemnification, and you may not settle it in a manner that admits fault by or imposes obligations on an indemnified party without written consent. This section does not apply to an individual consumer to the extent prohibited by mandatory law.
13. Claim deadline and informal resolution
To the extent permitted by law, any claim arising from or relating to the Service or these Terms must be filed within one year after the event giving rise to it, or it is permanently barred. Before starting arbitration or a lawsuit, either party must send an individualized written notice describing the claimant, purchase email and reference if applicable, facts, legal basis, and requested relief. Notices to Company must be sent to [email protected] with the subject “Legal Dispute Notice.” The parties will attempt in good faith to resolve the dispute for 60 days after receipt. A limitations period is tolled during that 60-day period where applicable.
14. Mutual binding arbitration
Except for the exclusions below, you and Company agree that every dispute, claim, or controversy arising out of or relating to the Service, a purchase, a report, these Terms, or the parties’ relationship will be resolved by final and binding individual arbitration administered by the American Arbitration Association (“AAA”) under the Federal Arbitration Act. The AAA Commercial Arbitration Rules apply to business disputes. If you are legally a consumer, the AAA Consumer Arbitration Rules apply. One neutral arbitrator will decide the dispute. The arbitrator may award the same individualized remedies a court could award and must enforce applicable statutes of limitation and these Terms. The arbitrator decides issues of scope, enforceability, and arbitrability, except that a court decides issues concerning the class-action waiver below.
Arbitration will be conducted remotely unless the parties agree otherwise or applicable AAA rules or mandatory law require an in-person hearing. Fees will be allocated under the applicable AAA rules, and Company will pay amounts it is required to pay for a valid consumer arbitration. Each party bears its own attorneys’ fees unless law or the arbitrator permits a fee award.
Either party may bring an individual claim in a court of competent small-claims jurisdiction. Either party may seek temporary or preliminary court relief necessary to protect intellectual property, confidential information, system security, or access controls while arbitration is pending. Nothing prevents you from reporting a matter to a government agency that lawfully accepts it.
15. Class-action and jury-trial waiver
YOU AND COMPANY AGREE TO BRING CLAIMS ONLY IN AN INDIVIDUAL CAPACITY, NOT AS A PLAINTIFF, CLASS MEMBER, PRIVATE ATTORNEY GENERAL, OR REPRESENTATIVE IN ANY CLASS, COLLECTIVE, CONSOLIDATED, MASS, OR REPRESENTATIVE ACTION. THE ARBITRATOR MAY NOT CONSOLIDATE DIFFERENT PERSONS’ CLAIMS OR PRESIDE OVER A REPRESENTATIVE PROCEEDING. TO THE FULLEST EXTENT PERMITTED BY LAW, EACH PARTY WAIVES THE RIGHT TO A JURY TRIAL. If a final decision finds a particular part of this waiver unenforceable as to a claim or requested remedy, that part will proceed in court only after all arbitrable claims and remedies are completed; the remainder remains enforceable.
16. Arbitration opt-out
You may opt out of Sections 14 and 15 by emailing [email protected] within 30 days after you first accept these Terms. Use the subject “Arbitration Opt-Out” and include your full name, purchase email if applicable, and a clear statement that you opt out of arbitration. The notice must be sent personally and applies only to you. Opting out will not affect your access to the Service or the remaining Terms.
17. Governing law and courts
The Federal Arbitration Act governs the arbitration provisions. Arizona law governs all other matters, without regard to conflict-of-law principles. If a claim may proceed in court, you and Company consent to exclusive personal jurisdiction and venue in the state or federal courts located in Maricopa County, Arizona, except for an eligible individual small-claims case or where mandatory law requires otherwise.
18. International and mandatory rights
The Service is operated from the United States. You are responsible for compliance with laws applicable where you use it. These Terms do not exclude, restrict, or waive any warranty, remedy, consumer right, privacy right, cancellation right, forum, or liability that applicable law makes non-waivable. Where mandatory law conflicts with these Terms, the mandatory rule controls only to the minimum extent required, and the remaining Terms continue in effect.
19. Termination, survival, and general terms
These Terms remain effective while you use the Service. You may stop using it at any time. We may terminate or suspend access for a breach, risk, legal requirement, or discontinuation. Provisions that by their nature should survive—including payment, ownership, final-sale terms, disclaimers, liability limits, indemnification, dispute resolution, and general terms—survive termination.
You may not assign these Terms without our written consent. We may assign them in connection with a reorganization, financing, merger, sale, or transfer of the Service or business. These Terms, the Privacy Policy, the purchase terms shown at checkout, and any incorporated policy form the entire agreement concerning the Service and supersede prior discussions. If a provision is unenforceable, it will be enforced to the maximum lawful extent and the rest remains effective. Failure to enforce a provision is not a waiver. Headings aid reading only. “Including” means “including without limitation.” Electronic acceptance and records have the same effect as paper originals.
We may update these Terms prospectively. The effective date identifies the current text. Material changes apply when posted or when otherwise communicated as required by law; a purchase is governed by the Terms presented for acceptance through Stripe Checkout for that transaction. Continued use after an effective update constitutes acceptance where permitted.
20. Contact
Questions, legal notices, and arbitration opt-outs may be sent to [email protected]. Email is the designated electronic contact method for the Service.